Luxury beauty and wellness, curated for the Middle East & Africa.

About Us

With over 35 years of combined team experience, Mweya Group delivers excellence in wellness goods and services, luxury skincare, and medi-cosmetics distribution across the Middle East and Africa.

What we do

Empowering Brands with Depth and Soul

Rooted in the meaning of its Shona name, Mweya, the soul or the spirit, our company embodies purpose, authenticity, and depth in everything we do. We believe that true beauty and wellbeing go beyond surface-level results; they are driven by the spirit of the brands we represent and the communities we serve.

We specialize in launching and scaling high-performance, results-driven brands through tailored market strategies, robust commercial support, established distribution channels, and a world-class network. We work closely with luxury hotel spas, independent day spas, medi-spas, clinics, and wellness centres as well as boutique retailers to deliver customized brand concepts, from curated treatments, merchandising and training to marketing and sales growth.

Our Mission

At Mweya, our mission is to infuse the essence of the soul into every product we distribute, bridging cultures and communities across the Middle East.

We are committed to delivering exceptional quality and fostering sustainable partnerships that enrich lives, inspire connections, and celebrate diversity. Through innovation and integrity, we aim to become a trusted leader in the region's distribution landscape, while positively impacting the communities we serve.

Values

Our Values

Purpose & Authenticity

Staying true to the spirit of the brands and communities we represent.

Excellence & Collaboration

Ensuring world-class execution and meaningful partnerships.

Sustainability & Impact

Fostering growth that benefits both people and the planet.

Testimonials

I had the pleasure of working with Karen Mutasa in her role as the African distributor for QMS. During our collaboration, Karen and her team consistently demonstrated exceptional knowledge and expertise in the field. Her team’s proactive approach, coupled with her extensive network of connections across the spa industry, made working with her a seamless experience.

Karen and her team are highly responsive and always supportive, ensuring that all queries and needs are addressed promptly. Mweya Group's dedication to delivering top-quality service and fostering strong relationships is commendable, and I have no hesitation in recommending them for any future endeavors. They will undoubtedly bring tremendous value to any spa.

Verena Lasvinge | Director & Founder VLF Spa Consulting

Our Vision

Redefining Distribution with Soul and Purpose

Our vision at Mweya is to become a beacon of excellence and inclusivity in Middle Eastern and African markets, where our name is synonymous with soulful connections and transformative experiences. We aspire to redefine the distribution industry by setting new standards in customer satisfaction, environmental responsibility, and diverse cultural appreciation.

By embracing the spirit of collaboration and continuous growth, we aim to create a legacy that resonates with the heart of every community we touch.